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Sean Jones places an order with his investment advisor Lisa Johnson, CFA, to buy 1,000 shares of Orkle Incorporated. Johnson's firm makes a market in Orkle and she executes the trade through her own firm. According to the Code and Standards, Johnson should:

A disclose her firm’s market making activities to Jones.

Standard VI(A) Disclosure of Conflicts states that broker-dealer market making activities must be disclosed to clients.